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May 02, 2024 6 min read
The Live Streaming Fever
How live broadcasts have become an essential tool for marketing and engagement.
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Insights & Trends
We share knowledge, experiences and perspectives on the world of marketing and communication.
Featured
May 29, 2024 5 min read
Post-Pandemic Consumption
The so-called "new normal" and consumer decision-making in the post-pandemic era. How brands should adapt.
May 15, 2024 8 min read
The Hero's Journey and Its Application in Marketing
How to use the ancient narrative structure to create memorable campaigns and emotionally connect with your audience.
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Apr 20, 2024 10 min read
Blockchain: From Mainstream to Saving the Publishing Industry
How blockchain technology can revolutionize the way we consume and monetize content.
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Emotional Design: Creating Lasting Connections
The importance of designing experiences that touch emotions and create memories.
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Marketing Trends for 2024
The main trends that will shape digital marketing this year.
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